1) Fundraising capabilities: This ability will allow me to raise money, which will allow my company to survive. This is something that everyone can do. However, not everyone has the same great people skills that I have. You could just take a loan out from a bank if you do not have the people skills and are willing to take on additional debt.
2) Quality Customer Service: This feature of my business will increase retention rates in customers to ensure they will continue to make repeat purchases. Many firms have great customer service while others have bad customer service. If you have the proper people in customer service, then you can imitate this ability. You also could outsource your customer service overseas and get the same end result most of the time.
3) Affordability: This is a valuable power that my business is able to accomplish. This will allow customers to feel that they are taking less risk when they are purchasing my product. There are many products out there that are affordable. This is not that hard to copy if you move manufacturing overseas.
4) Competent
Employees: Great employees will provide great end results. This feature is rare
in firms that are just starting and do not have a lot of money. However, as a
firm gets bigger and bigger, it will able to afford to pay competent employees.
Also, companies can automate parts of their production process in order to get
the same results.
5)
6) Positive
cash flow: This aspect of my business will allow me to pay my employees, pay my
bills, and continue to grow the business. Many companies across the world have
positive cash flows. If you have proper goals and have great employees, and
have a popular product or service, then you should have a positive cash flow.
There is not a good substitute for a positive cash flow.
7) High
Market Share: This strength will allow my business to use the same market share
to sell more products to. Also, as sales increase, production costs generally
go down. Many companies have large market shares in their respective
industries. If you want to increase your market share, you can use penetration
pricing to attract more customers. Instead of having a high market share of the
general population, companies can try to use a skimming approach in order to
attract only a large section of high-income consumers and still get the same
end result.
8) Connections
with Competitors: Being able to call competitors that I know in New York and
California will help me know ahead of time what people in the same industry are
doing. This ability is not rare because everyone is connected to everyone
somehow. Thus, it is not hard to copy this strength. You could always just call
your competitor and ask what they are planning to release next. The worst they
can say is that information is confidential.
9) Innovative:
I have the ability to continuously make new and better products. As a result, I
will be able to continue making sales and gaining market share. Innovation is
something anyone can do. However, not everyone is great at this skill. Instead
of being innovative as a company, you could always buy a smaller company and
use the ideas, products, and people they have in order to stay ahead.
10)
Connections to get the ingredients of the rubber cheap: Without these
connections, I know that I would not be able to sell my product at this low
price, which would have decreased my market share. As far as I know, I am the
only person able to get each raw material at such a discounted price. Others
could try to get the discounts I get. On the other hand, I large corporation
could build factories and that just focus on generating the materials needed
for the special rubber.
Top
resource: Connections to get the ingredients of the rubber cheap:
Since I am
the only person who knows the recipe for the special rubber, no one else would
know what resources to even attempt to get a discount for. Consequently, I will
be the only one who can produce this product and be able to produce it at such
a low price.
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