Friday, January 31, 2020

Assignment 3A: Your Entrepreneurship Story


My entrepreneurship story starts last summer. I was applying for finance internships across the country, and I found a great position at Rosenthal Capital Management. I interviewed at the office and was given a position as an intern. The owner, Bret Rosenthal, started his company in 2005 after leaving Wachovia. Bret decided that after twenty years on Wall-Street and working long hours every week that he needed a new start. He also realized that the top 20% of his clients accounted for 80% of his earnings. Before transitioning, he emailed his bottom 80% of clients and told them that they would need to find a new broker. Now, Bret’s head office is located in Jupiter, Florida and is less than a tenth of a mile from the beach. Currently, Bret is able to wake up, take a walk on the beach, and come back home in time to get ready for the market open. During my time as an intern, I talked to Bret a lot about his business and he said it was not easy. He said, “I enjoy being my own boss. However, there is a tremendous amount of pressure knowing that all it takes is one bad decision to severely affect my way of living.” As the weeks went on, I watched and listened as Bret traded the stock market, talked to happy and angry clients, and prepared for the next day with considerable research. At the end of the internship, I came to the conclusion that I needed more knowledge and experience before I started my own business, which is why I decided to take ENT3003. I found it quite funny when during one of the lectures that the 80-20 rule was discussed, and I cannot wait to learn more about the skills needed to become a successful entrepreneur.



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